MAKERS AND ARTISANS SELL MORE WITH EMAIL AUTOMATION
Launch an email system that makes sales in your sleep, delivers a luxury customer experience, and runs itself.
A done-for-you setup for visionary makers, artisans, and passion-led e-commerce businesses ready to 3X sales and build a brand legacy.
- Build loyalty and convert, 24/7
- Highest ROI for e-commerce
- One-time setup, years of sales
Want to talk about how it can help your business? Book a call
You can’t scale your brand on followers alone.
Email marketing is the lifeblood of e-commerce. If you’re not running high-converting automated emails, you’re losing sales.
Revenue on Repeat
Set it up once and let the system work in the background while you do what you love. No more chasing sales on socials.
Sell Without Selling Out
Emails that sound like you, reflect your brand, build connection, and make money without hard-sell or spammy tactics.
Luxury That’s Personal
Give customers a high-end, tailored experience they’ll remember—delivered on autopilot, without ever giving it a second thought.
Would you build your empire on borrowed land?
Own your audience, keep your profits, and let a 24/7 email machine do the selling while you focus on growing.
You’ve built a successful business you’re proud of. But if your sales exclusively rely on platforms you don’t own, like Etsy, Instagram, or third-party sites, you could be building your business on a house of cards.
If you don’t own your audience, you’re at the mercy of someone else’s rules. And it could all go away if you break them.
An automated email system gets you off the content treadmill and out of the algorithm rat race, so your sales aren’t tied to rented attention.
Email builds your most valuable business asset:
A loyal community of buyers you actually own.
You’ll sell out products, encourage customers to spend more, and stay top of mind so customers keep coming back—all without ever having to press send on a single email.
This is a bespoke, done-for-you setup, designed to automatically trigger timely and personalized emails based on the actions and behaviors of your audience. Never spammy. Never pushy. Just emails people want to open.
And it’s a system built specifically for makers and artisans, where connection, story, reputation, and customer experience matter just as much as making sales.
You need an automated email system that keeps working, even when you’re not.
And I’m going to build it for you!
Here’s what you get…
Klaviyo Set Up
Whether you're new to Klaviyo or already have an account, your setup will be configured to match your brand, track behavior, and support strategic email marketing from day one.
E-commerce Integration
Your store will be fully connected to Klaviyo, with real-time tracking enabled so customer behaviors trigger personalized, high-converting emails that drive more sales with less effort.
List Migration
If you're using another platform like Mailchimp or Constant Contact, your list will be imported into Klaviyo with tags. If you're starting from scratch, this setup gets you ready to grow.
Domain Authentication
Your SPF, DKIM, and DMARC records are configured to protect your sender reputation, improve deliverability, and keep emails landing in inboxes instead of spam folders.
Dedicated Sender Domain
You’ll get a custom sender domain that protects your main domain, improves deliverability, and builds trust by sending from your brand instead of a generic or shared address.
Sender Domain Authentication
Your sender domain will be verified with protocols like SPF, DKIM, and DMARC to improve inbox placement, build credibility, and keep your emails from being flagged as suspicious.
Automated Segmentation
Your list will be organized into seven essential segments. Going forward, subscribers are automatically tagged by behavior and engagement, so you can send laser-targeted emails.
Lead Capture Integration
A custom-designed, branded form with optimized triggers will be added to your site to catch visitors before they bounce. You’ll turn site traffic into a list you can sell to over and over.
Welcome Flow
New subscribers enter a three-part, on-brand welcome series that introduces your products, builds trust, and quickly turns browsers into customers, all without any effort from you.
Browse Abandonment
Shoppers who check out your products but don’t add anything to their cart will get a two-part follow-up that rekindles interest and gives them a reason to come back and buy.
Cart Abandonment
Don’t let any sales fall through the cracks. This two part sequence converts hesitant shoppers into bankable revenue by bringing them back to the cart to finish what they started.
Post Purchase
This one-part post-purchase email isn’t an order confirmation, it’s a relationship confirmation. It strengthens connection, deepens loyalty, and leads customers toward their next purchase.
Custom Copywriting
Every email sounds like you and uses proven buying psychology to address objections, build trust, and guide subscribers through a brand-aligned experience they actually enjoy.
Branded Design
Your emails will be on brand with your logo, colors, and product photos. They’ll feel cohesive with your site and create a scroll-stopping, high-converting impression in the inbox.
14-Day Turnaround
Two weeks after onboarding and receiving your brand assets, your automated email system will be live and running, so you can ramp up sales while building stronger relationships.
From “doing it all” to doing what inspires you.
The real payoff of a sales system that gives you back your time, energy, and peace of mind.
Reclaim the creative drive that burnout steals
Get back to what lights you up creatively. With email doing the selling, you can pour your passion into ideas that actually excite you again.
Create revenue stability that clears mental clutter
No more obsessing over inconsistent sales. A reliable, automated system means energy to focus on what actually moves your business forward.
Position yourself as the premium brand you are
No more undercutting pricing just to sell out stock. Email keeps your brand front and center so your products are seen as worth the investment.
Scale a high-return business that fits your lifestyle
You didn’t build your business to be chained to it. Email makes sales while you’re making memories with the people who matter most.
Gain the time and profits to think bigger
With email generating sales behind the scenes, you’re free to create, innovate, and take bold steps to grow a recognizable and sought-after brand.
Let your automated email funnel earn while you create.
Stop choosing between growing your brand and living your life.
Hand off the tech and get back to the “why” that started it all.
A one-time investment for an automated email system that makes sales 24/7, year after year.
On brand. On time. Or your money back.
$1297.00
(Spots are limited so each build gets white-glove attention.)
Money back guarantee
A strategy (and promise) you can take to the bank.
I guarantee your email system will be live and firing on all cylinders within 14 days of your onboarding call and receiving all required brand assets. Once I have what I need, I get to work building a powerful sales machine that runs while you sleep.
If I don’t deliver on time, you’ll get a full refund—and keep everything I’ve created for you! I take on all the risk to deliver what I say I will. This isn’t just a promise, it’s how I run my business. I’ve worked with makers long enough to know how tight your margins and time are. I take that seriously.
* This guarantee depends on receiving revision requests, feedback, and approvals within 24 business hours so we can stay on track and get your system live and making sales—fast!
Is this a smart investment?
The one-time setup that prints profits for years.
If your average order is $50, you only need 26 sales to break even on this setup. (Including
your credit card processing fees.) After that, it’s pure profit.
Once your flows are live, they keep bringing in revenue, even on days you’re not posting,
launching, or running ads. By automatically following up, you’ll recover sales you’d otherwise lose and bring back shoppers who almost slipped away for good.
Think of this like an ATM. But instead of swiping a card, you feed the machine subscribers,
and it churns out sales. Again and again!
Here’s what you’re gaining…
- Hours back every week now that emails run in the background.
- More money in your pocket instead of bloated agency retainers.
- Automatic sales from abandoned carts and silent browsers.
- More first-time buyers, thanks to a high-converting welcome flow.
- A strategist, copywriter, and designer who cares about your business.
- Peace of mind that your system is running 24/7 and making sales.
One of the smartest investments you’ll ever make to grow your business.
Stop losing sales because you’re bogged down trying to figure out your marketing.
Every day you spend hustling for sales on socials or trying to figure out the tech side of automation is another day you’re letting sales slip away. Lay the foundation for a steady stream of sales so you can stay focused on what you love.
Reserve your spot today for a one-time investment just
$1297.00
But spots are limited!
I personally oversee every project, which means I only take on a few clients each month to keep the quality high and the turnaround tight.
Lock in your spot now and you could be making more sales in just a few weeks.
Is this right for you?
Only if you’re done playing small. But let’s check…
You know you should be doing email marketing, but don’t have the time to learn it.
Get done-for-you automation so you can focus on creating and running your business.
You’re tired of hustling for every sale on social media and want consistent sales.
Let high-converting email flows do the heavy lifting so you can step back from the grind.
You’re building a brand you’re proud of and want high-end marketing that reflects it.
Sell more with emails that align with your purpose without feeling inauthentic or pushy.
You care about creating a luxury buying experience for your customers.
Keep customers excited and loyal by sending personalized emails to the right people.
You want to maximize revenue by increasing repeat sales and average order value.
Boost sales by automatically cross-selling and up-selling recommended products.
You value your time and are ready to invest in an asset that will make your life easier.
Save time and energy with a proven system that pays for itself quickly and repeatedly.
You don’t have your own domain and website where people can buy from you.
This requires a website so you can collect leads, track behavior, and make sales.
You’d rather wing it than have a strategy designed to actually grow your business.
Email marketing is a strategy based on data so you can make smart, profitable decisions.
You only treat customers like transactions instead of building relationships and loyalty.
Great email marketing builds a connection. It’s relational, not just transactional.
You don’t plan to consistently grow your list or invest time in building your audience.
Your list will be your most profitable asset. Keep growing it, and so will your bottom line.
You care more about going viral on socials than making consistent, reliable sales.
Likes and views feel good, but repeat sales come from the inbox, without the algorithm.
You’re not ready to invest in growth that creates freedom and sustainable income.
You can’t scale on hustle alone. You need a system that makes sales while you sleep.
| ✓ Perfect for you if… | ✘ Not a good fit if… |
|---|---|
|
✓
You know you should be doing email marketing, but don’t have the time to learn it.
Get done-for-you automation so you can focus on creating and running your business.
|
✘
You don’t have your own domain and website where people can buy from you.
This requires a website so you can collect leads, track behavior, and make sales.
|
|
✓
You’re tired of hustling for every sale on social media and want consistent sales.
Let high-converting email flows do the heavy lifting so you can step back from the grind.
|
✘
You’d rather wing it than have a strategy designed to actually grow your business.
Email marketing is a strategy based on data so you can make smart, profitable decisions.
|
|
✓
You’re building a brand you’re proud of and want high-end marketing that reflects it.
Sell more with emails that align with your purpose without feeling inauthentic or pushy.
|
✘
You only treat customers like transactions instead of building relationships and loyalty.
Great email marketing builds a connection. It’s relational, not just transactional.
|
|
✓
You care about creating a luxury buying experience for your customers.
Keep customers excited and loyal by sending personalized emails to the right people.
|
✘
You don’t plan to consistently grow your list or invest time in building your audience.
Your list will be your most profitable asset. Keep growing it, and so will your bottom line.
|
|
✓
You want to maximize revenue by increasing repeat sales and average order value.
Boost sales by automatically cross-selling and up-selling recommended products.
|
✘
You care more about going viral on socials than making consistent, reliable sales.
Likes and views feel good, but repeat sales come from the inbox, without the algorithm.
|
|
✓
You value your time and are ready to invest in an asset that will make your life easier.
Save time and energy with a proven system that pays for itself quickly and repeatedly.
|
✘
You’re not ready to invest in growth that creates freedom and sustainable income.
You can’t scale on hustle alone. You need a system that makes sales while you sleep.
|
What’s the process?
How I build your profit pipeline.
Reserve Your Spot
Click the button below to get started. I’ll then send you an onboarding questionnaire and a link to set up your Basecamp. After it’s completed, you’ll get a link for your onboarding call.
Submit Your Assets
After your call, and once I have your completed questionnaire and brand assets, I’ll craft your copy and design, sending each over for approval or edit requests as we go.
Build and Automate
After approval, I’ll configure your account, set up automatic tags, load emails, build triggered flows, and verify integrations—so every email lands where it should.
Ready to Roll
After rigorous testing to verify everything is working, I’ll launch your fully optimized system. All you have to do is grow your list and watch the profits roll in—on repeat!
Stop losing sales because you don’t have an
automated email system working for you.
Stop losing sales because you don’t have an automated email system working for you.
Make the inbox your best salesperson, trained to represent your brand exactly how you would.
Get more time back, sell more, and give your customers the personalized experience they expect from a top-tier brand like yours.
Why work with me?
A maker helping makers
Hey there! I’m Viktoria, founder of Magnata Marketing and Maker Magnate, a branch of my agency that makes high-end email marketing accessible to makers and artisans.
With 24 years in email strategy and copywriting, a feature on CNN Money for building a multimillion dollar funnel, and a track record of scaling brands as a fractional CMO, I realized something…
The brands I want to support the most— the ones making meaningful, beautiful things— are often priced out of setting up the sophisticated email marketing system that will help them grow.
Most email buildouts cost thousands upfront, leaving early-stage artisans stuck hustling for sales on social media. I launched Maker Magnate to fix that.
I’m a maker too (even if just a hobbyist), so I know the passion you put into your work. I believe email marketing should be personal, relational, and powerful enough to grow your sales while building a brand legacy that honors your craft.
I create the sales machine that runs in the background so you can stay focused on doing what you love.
Stay creative,
What it’s like working with me.
Her expertise in email marketing is second to none.
“Viktoria is an exceptionally skilled copywriter and marketing strategist. She impresses with her deep knowledge of sales, strategy, and the art of persuasion and engagement. Her expertise in email marketing is second to none and her ability to connect with the audience and deliver spot-on messaging is remarkable.”
I would do it again in a New York minute.
“This is a sharp, savvy businesswoman who is also very kind, patient and open minded. It was a pleasure to collaborate with her. I would do it again in a New York minute. If you have the chance to collaborate with Viktoria, I suggest you hop onboard pronto.”
She’s not only a sharp strategist but also a skilled copywriter.
“Viktoria took my email marketing from an afterthought to a well-oiled machine, developing a strategy, flows, and campaigns that made a real impact. I’ve seen tremendous growth in email revenue! She’s not only a sharp strategist but also a skilled copywriter. Her emails always connect. If you’re looking for someone who gets results and actually cares about your business, she’s the one.” If you have the opportunity to work with her, jump at it.
“Viktoria is a superstar. Her background and specialization were key for what I needed. She is very knowledgeable and always upbeat. Her ideas are solid, which paints a picture for how a flow and campaign should work. If you have the opportunity to work with her, jump at it. I'll definitely continue to work with her because she's that good and dedicated to helping her clients succeed.”
Partnering with her [was] a game-changer
“I’ve been working with Viktoria as my Fractional Chief Marketing Officer for over a year, and it’s been a turning point for us. Since Viktoria took over my email strategy, she re-engaged my inactive list, reducing bounces from 4.7% to 0.08% and raising open rates to 53.47%. Her expertise in marketing and creative strategy, combined with her genuine care to see us succeed, has made partnering with her a game-changer.”
Her expertise in email marketing is second to none.
“Viktoria is an exceptionally skilled copywriter and marketing strategist. She impresses with her deep knowledge of sales, strategy, and the art of persuasion and engagement. Her expertise in email marketing is second to none and her ability to connect with the audience and deliver spot-on messaging is remarkable.” I would do it again in a New York minute.
“This is a sharp, savvy businesswoman who is also very kind, patient and open minded. It was a pleasure to collaborate with her. I would do it again in a New York minute. If you have the chance to collaborate with Viktoria, I suggest you hop onboard pronto.” She’s not only a sharp strategist but also a skilled copywriter.
“Viktoria took my email marketing from an afterthought to a well-oiled machine, developing a strategy, flows, and campaigns that made a real impact. I’ve seen tremendous growth in email revenue! She’s not only a sharp strategist but also a skilled copywriter. Her emails always connect. If you’re looking for someone who gets results and actually cares about your business, she’s the one.” If you have the opportunity to work with her, jump at it.
“Viktoria is a superstar. Her background and specialization were key for what I needed. She is very knowledgeable and always upbeat. Her ideas are solid, which paints a picture for how a flow and campaign should work. If you have the opportunity to work with her, jump at it. I'll definitely continue to work with her because she's that good and dedicated to helping her clients succeed.” Partnering with her [was] a game-changer
“I’ve been working with Viktoria as my Fractional Chief Marketing Officer for over a year, and it’s been a turning point for us. Since Viktoria took over my email strategy, she re-engaged my inactive list, reducing bounces from 4.7% to 0.08% and raising open rates to 53.47%. Her expertise in marketing and creative strategy, combined with her genuine care to see us succeed, has made partnering with her a game-changer.” Got questions?
I’ve got a lot of answers.
Because total transparency is my jam.
How is what you offer different from other agencies?
This is built for makers, artisans, and purpose-driven brands, not mass-market brands. Unlike other agencies that focus on salesy tactics, I focus on story-rich copy, not spammy emails. You’ll connect people to the heart behind your products. And it’s priced so you don’t have to wait until you’re “big enough” to do email right.
Why does it cost so much less than other agencies?
I’m a maker too, even if just a hobbyist, and I’ve seen incredible brands miss out on a major stream of sales because they couldn’t afford the email setup they need. I don’t believe earlystage makers and artisanal brands should be priced out of great strategy. This gives you the automation and strategy other agencies charge 4X for.
Why should I invest in email marketing now?
This is built for makers, artisans, and purpose-driven brands, not mass-market brands. Unlike other agencies that focus on salesy tactics, I focus on story-rich copy, not spammy emails. You’ll connect people to the heart behind your products. And it’s priced so you don’t have to wait until you’re “big enough” to do email right.
Is email more profitable than social media?
Email delivers a $36 return for every $1 spent. Social media averages around $2. With email, you reach people directly, without relying on algorithms. You can segment, personalize, and automate your messaging based on behavior, which means higher open rates, more clicks, and more consistent sales than any social platform can offer.
How will this help me make more sales?
You’re not relying on spray-and-pray posts anymore. Automated emails target the right people with the right offer at the right time, all while you sleep! Instead of crossing your fingers every time you post on your socials, you’re sending targeted messages. You create real connections, generate more sales, and grow an asset you own.
What if I don’t have an email list?
Will this help me grow my email list?
Will people be getting too many emails from me?
Why are there only limited spots available?
Who is Magnata Marketing?
Magnata Marketing is my e-commerce marketing agency that serves high-revenue luxury brands with powerful, performance-driven growth strategy. Maker Magnate was created from that foundation to give early-stage makers, artisans, and purpose-driven brands access to the same high-level strategy at a more accessible entry point.
Do I need to have a website?
Yes. Your website is the home base for your business and the foundation for everything I’ll set up. It’s where your opt-in form lives, where traffic lands, and where browse data gets collected. Sites like Etsy and social media don’t give you the level of control or customization needed to build a profitable automated email machine.
How many products do I need to have?
You don’t need dozens of products for this to work. Whether you sell a single product or an entire collection, I’ll build your flows to highlight what makes you special. You’ll build trust with your audience while guiding them toward buying. The sooner you get this set up, the sooner it can accelerate your growth.
Do I need to have a Klaviyo account?
Yes. While this setup could work with any email platform, I always recommend Klaviyo. If you don’t have an account yet or you’re using another platform, I’ll create your Klaviyo account and migrate your list. It’s the gold standard for e-commerce thanks to its advanced tracking, A/B testing, and sales-boosting optimization tools.
How much does Klaviyo cost after the setup?
Klaviyo is free for up to 250 contacts and 500 monthly sends, which is perfect if you’re just getting started. As your list grows, you’ll move into a paid plan based on subscriber count, but by then, your emails should already be making sales to more than cover it. Your future billing with Klaviyo is paid directly to them.
Will this setup replace the need for weekly emails?
No. I still recommend sending weekly campaigns for things like product launches, updates, and promotions. But this setup will always be working in the background, so even on days when you don’t send a campaign, your emails will still generate sales based on the traffic coming to your website.
When can I expect to start making sales from email?
Some brands make sales the day their flows go live. It depends on your traffic and list size. If you already have subscribers, you could see results right away. This system is built to quickly pay for itself, not in six months, but in weeks, possibly days, depending on your traffic and list. Even if you’re starting from scratch, now is the time to start.
Is this a one-time investment?
Yes. This is a one-time setup, not a subscription or licensing plan. Once your project is complete, everything I create is yours to keep and use as long as you want. There are no ongoing fees, no fine print, and no restrictions. It keeps running in the background and paying for itself long after the project ends.
Do you offer a guarantee?
Yes. I guarantee your email system will be fully set up within 14 days of receiving your assets, onboarding form, and doing your kickoff call.
Will I definitely make sales?
I’d love to guarantee you’ll make sales right away, but I can’t—and no ethical marketer should. Results depend on your product, pricing, and traffic. That said, email is one of the most profitable e-commerce channels. With a system this powerful, I’ve never had a client with site traffic not make sales.
What’s your refund policy?
Because this package includes personalized setup, strategy, and the digital delivery of assets, all sales are final. That said, I genuinely care about your success. If any of your flows stop triggering or something isn’t functioning as expected, just reach out within 30 days of signing up, and I’ll make sure it’s fixed and back on track.
How will we communicate during my project?
Once your project begins, all communication will come from me as Magnata Marketing, my e-commerce marketing agency. You’ll also get a link to set up a free Basecamp account under my agency. It’s easy to use and more efficient than email. You’ll review designs in Figma or a Google Doc and copywriting in Google Docs.
Is copywriting included?
Yes. Every email is written using proven buying psychology to guide your subscribers through the buying journey. Drawing on 24 years of conversion copywriting expertise, I don’t just write words, I write to connect and convert. Your emails will move people from interest to action while creating lasting brand loyalty.
Will you match my brand voice in the emails?
Yes. I’ll make sure your emails sound just like you, using your tone, language, and style. Whether you’re warm and friendly or bold and direct, no one will ever know I wrote them. Every message will feel personal, on-brand, and aligned with how you naturally connect with your customers.
Will the emails be designed and on-brand?
Your emails will reflect your brand with your logo, colors, and product photos. Unlike other agencies that focus mainly on design, I prioritize copy. Overdesigned emails often get ignored or land in the promo tab. Copy-rich emails convert up to 3X more and build stronger brand loyalty. I lead with words that sell.
Can I request copy and design edits during the setup?
Yes. You’ll get two rounds of edits per email during the setup. One copy edit and one design edit. Once everything is live, the emails are yours to tweak, test, or update anytime. I’ll build them to be easy to navigate and adjust, so you’re never locked into one version. Anything I create for you is yours to keep forever.
What flows are included in the setup?
You’ll get a full foundational setup: a 3-part welcome flow, 2-part browse abandonment, 2- part cart abandonment, and 1 post-purchase email. Each one is strategically written and customized to your products and brand, so you’re not just sending emails, you’re building trust, increasing conversions, and making sales.
What if I already have basic flows in place?
That’s great! You’re ahead of the game. I’ll review what’s working, optimize what’s not, and bring everything up to the level it needs to be so you’re not missing any sales. Even if you’ve got the basics, this setup adds the strategy, segmentation, and polish that actually moves the needle and turns email into a real revenue channel.
What’s the turnaround time?
Your setup will be live and sending within 14 days after your onboarding, as long as I have everything I need from you—your logo, brand colors, product photos, and timely feedback on copy, design, and any edits. Every part of your automated email system is tailored to reflect your brand and drive results, so you can turn traffic into sales.
Do you offer ongoing email help after setup?
Yes. If you’d like continued support after your setup is complete, I offer ongoing email management and strategy as a separate service. Whether you need new campaigns written, flows optimized, or help with deliverability, I can stay on board to make sure your emails keep performing and evolving as your brand grows.
How do I get started?
Click here to head to the sign-up page where you’ll enter your details and complete your payment. Within 24 hours, you’ll get an email with a quick branding questionnaire. Once that’s filled out, I’ll schedule your 30-minute onboarding call and get to work setting up your email system. I can’t wait to get started!
Still have questions?
Nothing a quick chat can’t fix.
Click the button below to pick a time that works for you.
Market like an 8-figure brand. This is how you sell more, stress less, and keep customers coming back.
You won’t build a legacy brand on borrowed platforms or
a marketing strategy based on hustle and guesswork.
I’ll build the foundation your store needs to start selling on autopilot.
Ready in just 14 days from onboarding, for a one-time investment of:
$1297.00
But don’t wait. Not only are you losing sales, you could lose your spot. I’m hands-on with
every project and only take a limited number of clients per month.
Reserve your spot today by clicking the button below
(But spots are limited!)